Madrisima
Papatas
Potatoes, earth, Arequipa, Colca, nature, details.
Servicios:
Branding, Environmental Design, Packaging
Rubro:
Restaurants
- Creative Direction: Daniela Nicholson
- Design Direction: Jose Bernal
- Graphic Design: Crisitan Madalengoitia
- Illustration: Cristian Madalengoitia
Papatas is a brand that was born to pay tribute to a great variety of root crops that our bio-diverse Peru has to offer. We got inspired in the typical embroidery of Colca’s Valley, in Arequipa, because that land saw the brand founders be born and grow.
We chose hummingbirds and flowers from the potato plant for the illustration that filled with color and life the packages and selling points of the brand.
Otros proyectos
Café de Lima
Megabite
Mi Propiedad Privada